'Microeconomics for Business and Marketing is an extremely impressive piece of work. I would go so far as to say that it is without any doubt the best textbook

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the

This book breaks away from the standard microeconomics text for management students in numerous ways. Some of its relevant and useful features are as below: For

Created specifically for the economics course as taught in business schools, Economic Principles: A Business Perspective covers the fundamentals of economics in