Multi-Channel Marketing, Branding and Retail Design

Author	: Charles McIntyre
Publisher	: Emerald Group Publishing
Total Pages	: 274
Release	: 2016-12-05
ISBN-10	: 9781786354556
ISBN-13	: 1786354551
Rating	: 4/5 (56 Downloads)

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Book Synopsis Multi-Channel Marketing, Branding and Retail Design by : Charles McIntyre

Download or read book Multi-Channel Marketing, Branding and Retail Design written by Charles McIntyre and published by Emerald Group Publishing. This book was released on 2016-12-05 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape - complementary to online and virtual worlds.

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