B2B buying is evolving, increasingly seeking the experience of B2C shopping, thanks to millennials. This demographic, which now makes up nearly 50% the Decision

Dive into the exciting and often surprising world of B2B sales with «Navigating B2B Sales: The Digital Age Unpacked». This guidebook, curated from the best ar

B2B marketing is functioning in an increasingly fast-paced and complex business landscape, with a wealth of new technologies, tools and channels, and where cust

How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and ot

Beyond the Numbers - Elevating sales negotiation from transactional to transformational is an essential guide to sales negotiation where you transform yourself