Social Media and Modern Society - How Social Media Are Changing the Way We Interact with the World Around

Download or read book Social Media and Modern Society - How Social Media Are Changing the Way We Interact with the World Around written by Ján Višňovský and published by BoD – Books on Demand. This book was released on 2024-11-27 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a compelling exploration of how social media platforms are reshaping contemporary life, and driving economic, political, and cultural transformations. It brings together theoretical insights and empirical studies to examine the multifaceted impact of social media on communication, behavior, policy, and societal norms. The various chapters address critical issues such as digital marketing, social responsibility, and the role of influencers, emphasizing how businesses and individuals are navigating the evolving digital landscape. The book delves into pressing concerns, including the psychological effects of social media on youth, the spread of misinformation, and the challenges of digital addiction. It highlights the dual nature of social platforms as both enablers of civic engagement and sources of division, presenting case studies on topics such as political discourse, community activism, and local democracy.