Strategic Communication for Organizations elucidates the emerging research on strategic communication, particularly as it operates in a variety of organizationa

Communication in the public sphere as well as within organizational contexts has attracted the interest of researchers over the past century. Current forms of c

Strategic communication comprises different forms of goal-oriented communication inside and between organizations, their stakeholders and the society. Strategic

How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strat

Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis t