The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that c

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that stat

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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer dev

Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a pro