If you read nothing else on persuasion or influence, read this definitive book and it may change your life. How many times do we ask ourselves: what is behind a

A manual for quickly learning some very powerful hypnotic language patters that you can use in practical, real world situations.

Despite what HR Departments want you to believe, the best person does not always get the job. The people that succeed are those who know how to press the compan

This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book that will change almost everything you ever believed about bu

Attitudes and Persuasion provides an up-to-date overview of the crucial role that attitudes play in our everyday lives and how our thoughts and behaviour are in