The Gutenberg Galaxy
Author | : Marshall McLuhan |
Publisher | : University of Toronto Press |
Total Pages | : 306 |
Release | : 1962-01-01 |
ISBN-10 | : 0802060412 |
ISBN-13 | : 9780802060419 |
Rating | : 4/5 (12 Downloads) |
Download or read book The Gutenberg Galaxy written by Marshall McLuhan and published by University of Toronto Press. This book was released on 1962-01-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original 'media guru.' More than 200,000 copies are in print. The reissue of this landmark book reflects the continuing importance of McLuhan's work for contemporary readers.