With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of han

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspec

The Handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to

Reputation is becoming an imperative business function that influences strategic decisions including the direction of a business plan and how an organization sh

A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking a refreshing interdisciplinary approach, it