This accessible and engaging textbook helps students to get to grips with key concepts, issues, and practices in social science research through the use of fun

The Illustrated Guide to the Content Analysis Research Project makes mass media research more accessible through an informal and humorous student-centered appro

This book makes mass communication research projects more accessible to the new student researcher through a balance between an academically rigorous guide and

This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education,

This book is written by a successful survivor! This clear and supportive text provides a detailed synthesis of, and rationale for, the key issues involved in a