How is the marketing process managed in companies across the world? And how can it be improved? Marketing Revolution answers these questions and more, by drawin

In the last 30 years, consumers went from buying what they were told to buy, to proving that they would buy whatever they felt like, to becoming the world's mos

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For decades, small business owners, entrepreneurs, and marketers followed the advice of traditional ad agencies. But mass advertising like radio, TV, and billbo