The New Rules of Marketing and PR

The New Rules of Marketing and PR
Author :
Publisher : John Wiley & Sons
Total Pages : 290
Release :
ISBN-10 : 9780470379288
ISBN-13 : 0470379286
Rating : 4/5 (88 Downloads)
DOWNLOAD EBOOK
Book Synopsis The New Rules of Marketing and PR by : David Meerman Scott

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2009 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scott analyses how the internet has revolutionised communications and promotions. Told with many compelling case studies and real-world examples, this is a practical guide to the new reality of PR and marketing.


The New Rules of Marketing and PR Related Books

The New Rules of Marketing and PR
Language: en
Pages: 290

The New Rules of Marketing and PR

Authors: David Meerman Scott
Categories: Business & Economics
Type: BOOK - Published: 2009 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Scott analyses how the internet has revolutionised communications and promotions. Told with many compelling case studies and real-world examples, this is a prac
The New Rules of Marketing and PR
Language: en
Pages: 369

The New Rules of Marketing and PR

Authors: David Meerman Scott
Categories: Business & Economics
Type: BOOK - Published: 2017-07-10 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and pu
The New Rules of Marketing and PR
Language: en
Pages: 452

The New Rules of Marketing and PR

Authors: David Meerman Scott
Categories: Business & Economics
Type: BOOK - Published: 2020-04-28 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marke
Fanocracy
Language: en
Pages: 306

Fanocracy

Authors: David Meerman Scott
Categories: Business & Economics
Type: BOOK - Published: 2020-01-07 - Publisher: Penguin

DOWNLOAD EBOOK

A Wall Street Journal bestseller From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power. How do some b
Real-Time Marketing and PR
Language: en
Pages: 272

Real-Time Marketing and PR

Authors: David Meerman Scott
Categories: Business & Economics
Type: BOOK - Published: 2011-12-01 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations progra