Read the Preface, Introduction, and Chapter 1 at thewellnessrevolution.paulzanepilzer.com. Five years ago, Paul Zane Pilzer outlined the future of an industry h

Identifying a future mega-trend for entrepreneurs, marketers, and investors, this book is a step-by-step guide to making a fortune through the wellness industry

Five years ago, Paul Zane Pilzer outlined the future of an industry he called wellness and showed readers how they could get in on the profitable bottom floor.

Addressing the continuous need for new growth sectors in post-industrial cities, this book considers the economic significance of wellness from a development po

Core values of society, health and wellbeing impact today on all aspects of our lives, and have also increasingly influenced patterns of tourism consumption and