Intended for scholars and professionals interested in cross- and multicultural research into the mechanisms of the social influnce process.

This book provides a diverse collection of studies reporting the effects of social influence processes in multiple cultures at both the universal and culture-sp

First Published in 2015. Routledge is an imprint of Taylor & Francis, an Informa company.

Previous editions ('Social Skills in Interpersonal Communication') have established this work as the standard textbook on communication. Directly relevant to a

This new handbook presents, synthesizes, and integrates the existing knowledge of methods, theories, and data in attitudes. The editors' goal is to promote an u