Information is a vitally important asset for today's organizations--often even more important than financial, technical, or human resources. Survey research is

Handbook of Survey Research provides an introduction to the theory and practice of sample survey research. It addresses both the student who desires to master t

This handbook is a comprehensive reference guide for researchers, funding agencies and organizations engaged in survey research. Drawing on research from a worl

The Survey Research Handbook, 3/e by Alreck and Settle has been a proven favorite for years. The book is conceived and written to appeal to the common business