Web Systems Design and Online Consumer Behavior takes an interdisciplinary approach toward systems design in the online environment by providing an understandin

The extent to which social media can potentially add value within various service contexts is not well understood. While at a general level it would seem that d

Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterpris

The rapid evolution of technology continuously changes the way people interact, work, and learn. By examining these advances from a sociological perspective, re

Online Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising and the Web to include topics such as c