Why Service Matters is a collection of over fifty essays that Raul Pupo asserts will change the way you think about service. What consumers in business, educati

Why Public Service Matters conveys the importance, purpose, and nobility of a career as a civil servant in the United States. It does so, however, with an unfli

Why Service Matters is timely as customer satisfaction ratings continue an inexorable downward slide with no apparent end in sight. Enterprise initiatives hatch

This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wr