150 Years Continental

150 Years Continental
Author :
Publisher : Walter de Gruyter GmbH & Co KG
Total Pages : 387
Release :
ISBN-10 : 9783110732375
ISBN-13 : 3110732378
Rating : 4/5 (75 Downloads)

Book Synopsis 150 Years Continental by : Paul Erker

Download or read book 150 Years Continental written by Paul Erker and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-10-06 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The "Continental" brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.


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