In these challenging times, libraries face fierce competition for customers and funding. Creating and implementing a marketing plan can help libraries make a co

Establishing an awards program for self-published authors offers libraries new ways to bolster their relevance and expand upon their roles as curators and "keep

Here is an accessible, step-by-step, easy to understand, and hands-on resource for any librarian who is interested in learning basic marketing tips to raise the

Technological advances allow libraries to more readily serve patrons’ needs. But how can a librarian effectively communicate what services libraries offer? Ma

Supporting tomorrow’s doctors involves preparing them for the technologies that will be available to them. 3D printing is one such technology that is becoming