Now in paperback, bestselling author Graham draws on the techniques used by advertisers and celebrities to show how anyone can create and project the positive a

What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill,

These days it's increasingly rare to have a stable career in any field. More and more of us are blending big company jobs, startup gigs, freelance work, and vol

How do people like Oprah Winfrey and the Dalai Lama create massive audiences and globally recognizable brands? The key is authenticity – presenting a genuine

You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you h