This book adopts the method of grounded theory in studying national communication campaigns in China, referred to as propaganda campaigns in the Chinese linguis

This book offers a novel approach to innovations in theories of communication and social development. It proposes that "the man is the message". It argues that

This volume offers unique interdisciplinary views on issues in communication and culture with a central focus on Chinese perspectives as China and the world fac

Prior to the initiation of economic reforms and trade liberalization 36 years ago, China maintained policies that kept the economy very poor, stagnant, centrall