Cross-Cultural Design is the first book to examine the challenges and rewards experienced by the world's leading communication professionals when handling assig

With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries wi

Designing Across Cultures shows designers how to create effective advertisements and designs for other ethnic groups by understanding which symbols, images, col

This book explores how to create culture-sensitive technology for local users in an increasingly globalized world with rising participatory culture. Illustrated

This book examines some of the challenges associated with ageing in multi-cultural societies. We explore some of the major issues facing society in the area of