Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition
Author | : Randall S. Collica |
Publisher | : SAS Institute |
Total Pages | : 356 |
Release | : 2017-03-23 |
ISBN-10 | : 9781629605296 |
ISBN-13 | : 1629605298 |
Rating | : 4/5 (96 Downloads) |
Book Synopsis Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition by : Randall S. Collica
Download or read book Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition written by Randall S. Collica and published by SAS Institute. This book was released on 2017-03-23 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Résumé : A working guide that uses real-world data, this step-by-step resource will show you how to segment customers more intelligently and achieve the one-to-one customer relationship that your business needs. --