THE book is not a treatise on aIl cerebral mechanisms but a pro poscd solution of a specific problem: the origin of the nervous system's unique ability to produ

Research on the brain has shown that emotion plays a key role in learning, but how can educators apply that research in their day-to-day interactions with stude

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you

Making a successful video game is hard. Even games that are successful at launch may fail to engage and retain players in the long term due to issues with the u

"I know what I should do...I just don't know why I don't do it." This phrase captures a universal human experience--we can't always get ourselves to do what we