From Concept to Market

From Concept to Market
Author :
Publisher : John Wiley & Sons
Total Pages : 264
Release :
ISBN-10 : UOM:39015041010011
ISBN-13 :
Rating : 4/5 (11 Downloads)

Book Synopsis From Concept to Market by : Gary S. Lynn

Download or read book From Concept to Market written by Gary S. Lynn and published by John Wiley & Sons. This book was released on 1989 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete handbook that guides you through the entire new product innovation process. Explains how to document your idea, evaluate and test it, perform a patent search, complete market research, locate a potential licensee, write a business plan, and raise money--everything you need to know in order to make money from your new product idea.


From Concept to Market Related Books