Branding India

Branding India
Author :
Publisher : Harpercollins
Total Pages : 298
Release :
ISBN-10 : STANFORD:36105133366281
ISBN-13 :
Rating : 4/5 (81 Downloads)

Book Synopsis Branding India by : Amitabh Kant

Download or read book Branding India written by Amitabh Kant and published by Harpercollins. This book was released on 2009-05-07 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Do You Bring A Magnificently Diverse Country-With Twenty-Eight States, Seven Union Territories, Eighteen Official Languages And 1.12 Billion People-Under One Brand? In What Was A Complex And Massive Exercise, This Is Exactly What The Author, Amitabh Kant, Former Joint Secretary In The Ministry F Tourism, And His Colleagues Cutting Across Various Government Departments Achieved As They Put India On The World Tourism Map With Their 'Incredible India' Campaign.


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