Industrial Design, Competition and Globalization
| Author | : G. Rusten |
| Publisher | : Springer |
| Total Pages | : 261 |
| Release | : 2009-11-19 |
| ISBN-10 | : 9780230274037 |
| ISBN-13 | : 023027403X |
| Rating | : 4/5 (37 Downloads) |
Book Synopsis Industrial Design, Competition and Globalization by : G. Rusten
Download or read book Industrial Design, Competition and Globalization written by G. Rusten and published by Springer. This book was released on 2009-11-19 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
