Intangible Management
Author | : Ken Standfield |
Publisher | : Academic Press |
Total Pages | : 288 |
Release | : 2002-07-09 |
ISBN-10 | : 0126633517 |
ISBN-13 | : 9780126633511 |
Rating | : 4/5 (17 Downloads) |
Download or read book Intangible Management written by Ken Standfield and published by Academic Press. This book was released on 2002-07-09 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intention, context, emotional intelligence, escalation and sustainability are words that are generally absent from the operational management techniques of managers worldwide. They form, however, the basis of skills required to manage organizations in today's knowledge-based economy. The authors investigate the ways that intangible values can be identified, measured, and managed. They explore the fundamental differences between a manufacturing economy and one which creates value through knowledge, relationships and time. Using case studies, theory, applications and accounting tools, the authors aim to demonstrate how a new value framework can protect investors while giving companies the ability to generate long-term growth.