This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events th

Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of maj

National Identity and Global Sports Events looks at the significance of international sporting events and why they generate enormous audiences worldwide. Focusi

Managing Sport Mega-Events explores global developments in the management of sport mega-events. Sport mega-events such as the Olympic Games and the Football Wor

From the Olympics to the World Cup, mega sporting events are a source of enjoyment for tens of thousands, but can also be a source of intense debate and controv