This book provides a comprehensive account of language management and planning at Confucius Institutes in the UK, implementing an ethnographic approach grounded

In recent years there has been increased interest in examining the treatment of language problems across different levels of society, ranging from individual in

This book draws on case studies of language management within British organisations to examine the decisions they make about language diversity in their profess

This book was the first book to present a specific theory of language management.

Appendix 2 Non-standard language in Lu Xun's works: Zi and Ci -- Appendix 3 Old words gaining new meanings in cyber space -- Appendix 4 Old words restructuring