Marketing the E-business
| Author | : Lisa Harris |
| Publisher | : Psychology Press |
| Total Pages | : 372 |
| Release | : 2002 |
| ISBN-10 | : 0415256003 |
| ISBN-13 | : 9780415256001 |
| Rating | : 4/5 (03 Downloads) |
Book Synopsis Marketing the E-business by : Lisa Harris
Download or read book Marketing the E-business written by Lisa Harris and published by Psychology Press. This book was released on 2002 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.
