Next Generation Business Strategies for the Base of the Pyramid
Author | : Ted London |
Publisher | : FT Press |
Total Pages | : 289 |
Release | : 2011 |
ISBN-10 | : 9780137047895 |
ISBN-13 | : 0137047894 |
Rating | : 4/5 (95 Downloads) |
Download or read book Next Generation Business Strategies for the Base of the Pyramid written by Ted London and published by FT Press. This book was released on 2011 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shares proven, “on-the-ground” insights for building “Base of the Pyramid” businesses that really are sustainable and green, will help alleviate social ills, and can scale to significant size and profitability. Its “second-generation” techniques reflect crucial lessons learned by “BoP” pioneers: lessons that dramatically increase the likelihood of success.