Operations Management in the Travel Industry, 2nd Edition

Download or read book Operations Management in the Travel Industry, 2nd Edition written by Peter Robinson and published by CABI. This book was released on 2016-02-26 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.