Revenue Management and Survival Analysis in the Automobile Industry
Author | : André Jerenz |
Publisher | : Springer Science & Business Media |
Total Pages | : 183 |
Release | : 2008-08-01 |
ISBN-10 | : 9783834998408 |
ISBN-13 | : 3834998400 |
Rating | : 4/5 (08 Downloads) |
Book Synopsis Revenue Management and Survival Analysis in the Automobile Industry by : André Jerenz
Download or read book Revenue Management and Survival Analysis in the Automobile Industry written by André Jerenz and published by Springer Science & Business Media. This book was released on 2008-08-01 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: André Jerenz develops a price-based revenue management framework to support retailers in establishing better and more profitable pricing strategies, including assigning an initial asking price and the adjustment of price over time.