Service Business Development
| Author | : Thomas Fischer |
| Publisher | : Cambridge University Press |
| Total Pages | : 319 |
| Release | : 2012-05-24 |
| ISBN-10 | : 9781107022454 |
| ISBN-13 | : 1107022452 |
| Rating | : 4/5 (54 Downloads) |
Book Synopsis Service Business Development by : Thomas Fischer
Download or read book Service Business Development written by Thomas Fischer and published by Cambridge University Press. This book was released on 2012-05-24 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.
