As the tourism industry grows worldwide, researchers continue to seek solutions and practices that support increased tourism to specific regions. Special intere

This research-based textbook covers 15 chapters on food, film, shopping, medical, ghost, and suicide tourism, based on research conducted over 15 years on touri

Cultural tourism, domestic and international, is comprised of travel that takes people out of their usual environments and focuses on activities that are relate

Tourism marketing is a vital tool in promoting the overall health of the global economy. This brings necessary revenue to particular regions of the world that h

Companies compete to gain public notoriety every day and use creativity and innovation to get ahead of their competition. In oversaturated industries, such as t