The Anatomy of Humbug

The Anatomy of Humbug
Author :
Publisher : Troubador Publishing Ltd
Total Pages : 208
Release :
ISBN-10 : 9781784628468
ISBN-13 : 1784628468
Rating : 4/5 (68 Downloads)

Book Synopsis The Anatomy of Humbug by : Paul Feldwick

Download or read book The Anatomy of Humbug written by Paul Feldwick and published by Troubador Publishing Ltd. This book was released on 2015-02-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else again?


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