The China Business Casebook draws on real business case studies created by senior managers, many of whom are studying on or alumni of Executive/International MB

The China Business Casebook draws on real business case studies created by senior managers, many of whom are studying on or alumni of Executive/International MB

This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to reade

This book begins with an overview of the current business environment in China, including a review of China's recent political history and the rise of its legal

This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market lea