The Complete Idiot's Guide to New Product Development
| Author | : Edwin E. Bobrow |
| Publisher | : |
| Total Pages | : 342 |
| Release | : 1997 |
| ISBN-10 | : PSU:000046152367 |
| ISBN-13 | : |
| Rating | : 4/5 (67 Downloads) |
Book Synopsis The Complete Idiot's Guide to New Product Development by : Edwin E. Bobrow
Download or read book The Complete Idiot's Guide to New Product Development written by Edwin E. Bobrow and published by . This book was released on 1997 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This one-of-a-kind guide shows how to turn ideas into money-making opportunities. Featured are tips on avoiding legal problems and advice on protecting that great idea from being pirated. Exercises for developing creativity and worksheets and checklists for filtering, researching, and test marketing are included.
