The Handbook of Key Customer Relationship Management

The Handbook of Key Customer Relationship Management
Author :
Publisher : FT Press
Total Pages : 0
Release :
ISBN-10 : 0273650319
ISBN-13 : 9780273650317
Rating : 4/5 (19 Downloads)
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Book Synopsis The Handbook of Key Customer Relationship Management by : Ken Burnett

Download or read book The Handbook of Key Customer Relationship Management written by Ken Burnett and published by FT Press. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide shows how CRM (customer relationship management) uses technology to merge everything you know about a customer in one place, merge all the systems they encounter into one unified process and then use that knowledge and interface to sell to them, one customer at a time.


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