The Intention Economy
Author | : Doc Searls |
Publisher | : Harvard Business Press |
Total Pages | : 318 |
Release | : 2012 |
ISBN-10 | : 9781422158524 |
ISBN-13 | : 1422158527 |
Rating | : 4/5 (24 Downloads) |
Book Synopsis The Intention Economy by : Doc Searls
Download or read book The Intention Economy written by Doc Searls and published by Harvard Business Press. This book was released on 2012 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maps out the implications of a customer-driven business revolution that's flipping the paradigm of supply and demand, and putting consumers in charge.