The New Global Marketing (Custom Edition)

The New Global Marketing (Custom Edition)
Author :
Publisher : University Readers
Total Pages :
Release :
ISBN-10 : 151652845X
ISBN-13 : 9781516528455
Rating : 4/5 (5X Downloads)

Book Synopsis The New Global Marketing (Custom Edition) by : Johny Johansson

Download or read book The New Global Marketing (Custom Edition) written by Johny Johansson and published by University Readers. This book was released on 2017-12-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


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Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketeers and ma