As the tourist industry becomes increasingly important to communities around the world, the need to develop tourism sustainably has also become a primary concer

A lack of entrepreneurial capacity, limited understanding of tourism markets and a lack of community understanding of tourism and its impacts have been identifi

Exploring the importance of destination branding and destination marketing as well as their implications on sustainability in tourism, this book approaches the

Provides a single reference that integrates community planning, business planning and tourism planning, from a global and Australian perspectives. It's an impor

This book examines the need for a new way of describing sustainable tourism and also looks at the frameworks needed to rethink how to apply this to communities,