""This book examines the importance of communication and translation in different languages for the successful development of business tourism. It also explores

This book addresses one of the most central, yet criticised, solutions for international tourism promotion, namely translation. It brings together theory and pr

Within the past decade, there has been a re-emergence of tourism in Europe, especially in the central and eastern regions. With socialism becoming a distant mem

The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within