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Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value
Language: en
Pages: 305
Authors: Harry Macdivitt
Categories: Business & Economics
Type: BOOK - Published: 2011-10-17 - Publisher: McGraw Hill Professional

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A Groundbreaking Pricing Model for the New Business Landscape Why would any customer choose Brand X over Brand Y, regardless of price? In a word: Value. When cu
Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value
Language: en
Pages: 306
Authors: Harry Macdivitt
Categories: Business & Economics
Type: BOOK - Published: 2011-09-19 - Publisher: McGraw Hill Professional

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A Groundbreaking Pricing Model for the New Business Landscape Why would any customer choose Brand X over Brand Y, regardless of price? In a word: Value. When cu
Performance Excellence in Marketing, Sales and Pricing
Language: en
Pages: 286
Authors: Marc Helmold
Categories: Business & Economics
Type: BOOK - Published: 2022-09-06 - Publisher: Springer Nature

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The increasing interconnection and the unlimited exchange of data and information has led to a maximized transparency of globally offered and sold products and
Innovation in Pricing
Language: en
Pages: 441
Authors: Andreas Hinterhuber
Categories: Business & Economics
Type: BOOK - Published: 2013-05-07 - Publisher: Routledge

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Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as a main basis for setting prices. Pro
Concepts of Value in Property
Language: en
Pages: 144
Authors: Thomas Rasche
Categories: Business & Economics
Type: BOOK - Published: 2016 - Publisher: Lulu.com

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People recognise many values in buildings: financial, social, cultural, environmental... Each of these represents a different concept of value, and together the